CRISPR is a revolutionary gene editing technology that allows scientists to make precise, targeted changes to DNA sequences within cells. CRISPR stands for Clustered Regularly Interspaced Short Palindromic Repeats. CRISPR is based on a naturally occurring system that bacteria use to defend themselves against viral infections. The CRISPR system consists of two components: a protein […]
Monthly Archives: July 2023
20
Jul
Jul
The life science industry is a rapidly evolving field, and there are several areas that are experiencing significant growth. However, one of the fastest-growing areas in recent years has been gene therapy. Gene therapy involves the use of genetic material to treat or cure diseases by modifying or replacing a patient’s genes. This approach has […]
17
Jul
Jul
Building a Sales Strategy for Life Science Products Sales strategy is a critical component of any business, including the life science industry. Developing an effective sales strategy requires a deep understanding of the market, customers, and competitors. In this blog post, we’ll explore some key steps for building a sales strategy for life science products. […]
12
Jul
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Miller Heiman is a sales training and consulting company that offers a structured approach to sales called the Strategic Selling® methodology. This methodology can be particularly useful in the life science industry for several reasons: Overall, the Strategic Selling® methodology can be a useful approach for selling in the life science industry, helping to manage […]
10
Jul
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Case Studies: Successful Go-To-Market Strategies in the Life Science Industry A successful go-to-market strategy is essential for companies in the life science industry. It helps companies bring products to market effectively and efficiently, reach their target audience, and achieve their business objectives. In this blog post, we’ll explore several case studies of successful go-to-market strategies […]
Life Science, Pharmaceutical, Tips
10 tips on setting up a business selling into the life science industry
06
Jul
Jul
Conduct market research Before starting a business selling into the life science industry, it’s important to conduct thorough market research to understand customer needs and preferences, competition, and industry trends. Develop a clear value proposition Based on your market research, develop a clear value proposition that differentiates your business from competitors and addresses the specific […]
Analytics, Life Science, Marketing
How analytical services are revolutionizing clinical trials in the Pharma industry
03
Jul
Jul
Clinical trials are a crucial part of drug development in the pharmaceutical industry. These trials are designed to test the safety and efficacy of new drugs before they are approved for use. However, traditional clinical trial methods can be slow, expensive, and inefficient. This is where analytical services come in. In this blog post, we […]